28th Street Metro Cruise returns with more activities and fun

A ’59 Cadillac basks in the sun at previous Metro Cruise event (Courtesy, WKTV)


By Joanne Bailey-Boorsma

WKTV Contributor


(Courtesy, Metro Cruise)

If you find yourself suddenly surrounded by some classic cars such as a 1957 Chevy Belair or a 1969 Dodge Charger this weekend, you have not traveled back in time: it’s the 28th Street Metro Cruise.

The popular car event kicks off this Thursday with the 14th annual Cascade Metro Cruise Warm Up, which is located in the parking lot of the Cascade Retail Center, 6250 28th St. SE.

The kick-off event runs from 4-8 p.m. with The Kennedy Affair performing from 5-7:30 p.m. and the Kent County Sheriff’s Office hosting meets and greets and K9 demonstrations.

Cruising into new events

Activities start to rev up on Friday and Saturday as the annual car event of West Michigan drives into full gear with plenty of cars and a few new twists.

(Courtesy photo)

“We’re excited to start bringing Metro Cruise back to its roots, with official events up and down 28th Street,” said event director Brandon Simmons.

“When the Cruise first started in 2005, there were over a dozen event sites. That was narrowed down over the years and eventually became just one site, Rogers Plaza. But now we are on the upswing with adding other event sites.”

Pit Stops

This year’s event has double the number of Pit Stops located in Wyoming, Grandville and Cascade. New this year are Baker Street Auto Group, 2901 28th St. SW; Car City, 1515 28th St. SW; and Sheraton Hotel, 5700 28th St. SE.

Returning Pit Stop locations are Oakestown-Borgman, 3000 28th St. SW; Grandville Plaza, 2905 Wilson Ave. SW; and Cascade Village, 6797 Cascade Rd. SE.

(Courtesy photo)

The Pit Stops, which will be open from noon to 7 p.m. Saturday, will feature collector cars, food vendors and a unique auto-related entertainment feature, some of which are monster truck displays, a 40-foot by 60-foot RC car race track, antique fire engine displays, an exotic and luxury car collection, and a car smash area.

Parking at the Pit Stops will be free with free reserved (temporary) collector car parking areas for those with a classic or collector car who are cruisin’ 28th Street.

Rogers Plaza

The 28th Street Metro Cruise takes place Aug. 22-24 in Wyoming and Kentwood (Courtesy, Joanne Bailey-Boorsma)

Activities at the 28th Street Metro Cruise main event site, Rogers Plaza, located at 972 28th St. SW, will kick off at 1 p.m. Friday and continue through Saturday. Hours are 1-9 p.m. Friday and 11 a.m.-9 p.m. Saturday.

At Rogers Plaza, there will be 10 bands on the GRNCDA Main Stage. The GRNCDA Main Stage also will feature the Miss Metro Cruise finale at 3 p.m. Saturday followed by the West Michigan Sound Off, where six bands compete for a $10,000 prize.

Also at Rogers Plaza will be 24 vendors at the Honor Credit Union Food Court, the Cumulus Media Kids Entertainment Tent, a 30-foot climbing wall, Lucky’s Self Serve DYNO testing, a scavenger hunt with gift card giveaways and the official Metro merchandise collection.

Perfect weather + Fun events = A dynamic Metro Cruise!

Simmons said the weather forecast is looking good for the weekend with estimations of attendance being around the event’s usual 80,000-plus. So people should plan ahead if they are attending this year’s Cruise, he said.

Grand Rapids Auto Gallery donated the use of this 1954 Buick Century for the Metro Cruise film, “Horizon” (Courtesy photo)

“Your favorite restaurant, lot or event site will probably fill up faster this year,” Simmons said. “People know summer is coming to a close and we don’t get many perfect weekends like this.”

For more information and schedule of events, visit metrocruise.org or the 28th Street Metro Cruise Facebook page (f/metrocruise) and Instagram (@metrocruise).

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