By Joanne Bailey-Boorsma
joanne@wktv.org
As food supplies diminished during the recent statewide Stay Home, Stay Safe order, Hand2Hand officials were left with how to secure large quantities of food to help feed the thousands of children who rely on the organization and its church partners for weekend meals.
“Our founder Cheryl Hondred was praying on how we could feed these families also knowing that area restaurants were deeply impacted by COVID-19 as well,” said Jodi Joseph, director of growth for Hand2Hand. “Then she had this idea and it just started to grow.”
The idea became the Win Win program where Hand2Hand was able to take matching grant money to purchase gift cards from local businesses which in turn the organization would give to families to purchase meals at the restaurant.
Local restaurants were asked to create meals, not including drinks, that would feed a family of four but that the restaurant would still make a profit on, Joseph said. Gift cards would be purchased for $10, $15, or $20 and then distributed to the families who in turn could go to the restaurant to get the WinWin meal, she said.
“We were just blown away by the generous response of the community,” Joseph said. The Peter C. and Emajean Cook Foundation and the David and Carol Van Andel Foundation provided a $30,000 matching grant. Community members stepped up to foundations’ challenge contributing $40,000 to the program allowing Hand2Hand to raise a total of $70,000 in a short time.
“We have given out 4,100 gift cards and have heard numerous stories and testimonies from families who were so grateful to receive a warm cooked meal from restaurants that treated them so well,” said Hand2Hand Founder and Executive Director Cheri Hondred in a wrap up video about the program.
Through the effort, Hand2Hand was able to connect with more than 30 restaurants from 17 of the 37 school districts that the organization serves. Some of the restaurants were Two Guys Brewing, Lombardo’s, and Russ’s in Wyoming and The Candied Yam in Kentwood.
“At a very early age, my twin sissy and I experienced the pain of being hungry before we were adopted,” said Jessica Ann Tyson, owner of the Candied Yam as to why she participated in the Hand2Hand Win Win program. “Being able to partner with organizations, like Hand2Hand, gives us the opportunity to empathize and give back in a way that makes a big difference to someone. We are also grateful to keep our team working so we can continue making this food with great love to share with others.”
Nick Lombardo owner of Wyoming’s Lombardo Pizza, located at 2307 Lee St. SW, said the program did help in bringing traffic to his restaurant.
“The first couple of weeks we were down,” said Lombardo, who’s restaurant is mostly takeout and delivery. He added that the opportunity to be a part of the Win Win program gave the restaurant a chance to give back while keeping busy at the sametime.
Hand2Hand, which is based in Hudsonville, partners with about 119 area churches and businesses to provide weekend backpacks to more than 8,000 area students in 206 schools. Gift cards were dispersed to families who are part of the Hand2Hand program.
Now that the Stay Home, Stay Safe order has ended, the Win Win program also has wrapped up as well. Looking back at its success, Hondred, through the Hand2Hand blog said the program really was a blessing to the families as it provided a break and a special treat to them while providing stability and income to the partnering 30 restaurants.