By WKTV Staff
joanne@wktv.org

John Ball Zoo is launching a comprehensive economic and feasibility study for a premier aquarium located in West Michigan.

The John Ball Zoo began discussions earlier this year about a detailed aquarium study with Kent County when Zoo officials were approached by the City of Muskegon requesting consideration as a potential aquarium site. As a result, a joint study is set to launch to explore which location (City of Muskegon or Kent County) drives the greatest community impact and is financially feasible for a large- scale aquarium.

“We’re humbled to work with two great community partners in exploring both amazing locations,” said Peter D’Arienzo, CEO of John Ball Zoo.

“The City of Muskegon Economic Development Team takes a regional approach to growth for the community we serve. We are very grateful for the opportunity to be considered in this feasibility and economic impact analysis, and are confident Muskegon will shine as a desirable option to consider. We thank the board and administration at John Ball Zoo for the partnership in allowing our city to participate in this process,” said Jake Eckholm, Director of Development Services for the City of Muskegon.

Both Muskegon and Kent County officials are excited about a large-scale aquarium being built in the area. The Zoo, along with the City of Muskegon and Kent County understand a study of this size and breadth is important in selecting the best site and community where the aquarium can be successful and make the greatest impact.

John Ball Zoo envisions a fresh and salt water aquarium with a million or more gallons that includes a large shark tank, a living coral reef, jellyfish, floor to ceiling viewing walls with walkthrough tunnels. Exhibits will educate visitors on the wonders of salt water and fresh water ecosystems, including the Great Lakes.

“A world class aquarium would be another phenomenal attraction in the Grand Rapids area,” said Kent County Administrator/Controller Al Vandenberg. “When you consider the land and water trail network that will go from the beach in Grand Haven to eastern Kent County and the huge number of amenity linkages created by that system, the aquarium would be another anchor to ultimately bring millions of folks to our community and greater region.”

Zoo Advisors will conduct the comprehensive study, which is estimated to take up to 12 months. “The results of this comprehensive study will help define the most successful location to not only ensure success but to also drive the greatest community impact as a national tourist destination to our great state,” D’Arienzo said.