West Michigan native Lacey James hopes to change the world on and off the court

(Courtesy, Sam Iannamico/Grand Rapids Gold)



By D.A. Reed

WKTV Contributor

Grand Rapids Gold center Lacey James tells people he came out of the womb with a basketball.

While watching the 6-foot-9 Grand Rapids native warm up in preparation for a game, this reporter noticed James move with quiet intensity and focus. His love for the game is obvious in the attention he gave to each movement and handling of the ball.

In speaking with James after warming up, the 26-year-old told WKTV that he doesn’t remember a time when he didn’t love playing basketball.

“My first love was basketball,” James said.

Showing his love for the game at an early age. (Courtesy, Lacey James)

And no wonder — love of the sport was ingrained in his family. James’s mother and each of her siblings all received scholarships to play college basketball.

“I grew up surrounded by it all the time,” James said.

James was only seven years old when he began playing competitively with a travel basketball team.

James said the opportunity to travel to other states, play basketball and meet new people was exciting and fun.


“I saw more than the other kids because I traveled and played in arenas around the country,” James explained.


And he has never stopped playing.

A three-year starter for the Wayland Wildcats, where he averaged 20 points and 15 rebounds per game, James then signed with Rider University’s Broncs in New Jersey. After a year at RU, James transferred to Northern Illinois University where he played for the NIU Huskies until graduating in 2020 with a bachelor’s degree in communications. During his final college season, he averaged nine points and 8 rebounds per game.

Lacey James (No. 4) in a game against the Windy City Bulls. (Courtesy, Sam Iannamico/Grand Rapids Gold)



James’s journey has led him to wearing No. 4 for the Grand Rapids Gold, a professional basketball team in the NBA G League affiliated with the Denver Nuggets.


He began the season on the Motor City Cruise roster, then came back to Grand Rapids and spent a few weeks practicing with the Grand Rapids Gold. They signed James to the team, and he made his debut as a Gold player in an away game against the Windy City Bulls.





The Grand Rapids Gold was founded in 2006 as the Anaheim Arsenal, relocating to Springfield, Massachusetts in 2009 as the Springfield Armor. In 2014, the league was renamed the Grand Rapids Drive, subsequently changing to Grand Rapids Gold in 2021.

The expansion team of the NBA Development League (NBA D-League) entered a multi-year partnership with Gatorade and was rebranded the NBA Gatorade League (NBA G League) prior to the 2017-18 season.

Not alone during the journey

But James freely admits that he didn’t get to where he is without the help of the people around him.


The only child of Karie James, Lacey said, “My mom and I are very close. She was there for me always, my number one fan.”

After signing with RU, Karie followed Lacey to New Jersey at his request.

“My mom did move out with me to New Jersey. It was cool, being all the way out on the east coast, to have somebody that close (to me) there. She sacrificed a lot for me.”

But James said he had a lot of people in his support system.



Grand Rapids Gold’s Lacey James dunking the ball. (Courtesy, Sam Iannamico/Grand Rapids Gold)



“I didn’t get here by myself. I had a lot of people that supported me and helped me out along the way.”

James said there were several players in the NBA as well as in his own neighborhood who inspired him, but that, “I never really had somebody that showed me the ropes, showed me what it would be like from elementary school, to middle school, to high school. I never had that.”

But that didn’t stop him.

“I kept trying to inspire and motivate myself every step of the way,” James said. “I just kept pushing myself along the path. I worked hard.”

Even the No. 4 on his jersey has special meaning to James.

“I wear that number because I play for four things,” James said. “God, family, an opportunity to change the world, and making a difference in the world with his platform are what motivates James every day.

James admitted that his favorite player growing up was Lebron James. Lebron’s presence on and off the court was only part of the Los Angeles Lakers player’s appeal. Having the same initials, both being only children, and both being 6-9 helped a young Lacey James relate to the basketball player in a unique way.

A voice in the world

“My goal is definitely to be on an NBA team and to have a long career and do something with my platform, inspire the world with my name, my voice and my resources.”


Lacey James, left, in a game vs. the Windy City Bulls. (Courtesy, Sam Iannamico/Grand Rapids Gold)

Having a chance to play professionally in his hometown during that journey means a lot to James.

“I grew up in Grand Rapids,” said James, “and we don’t have the NBA players like L.A. and New York … I would love to make it to those main teams and be that guy to come back and help those little kids and show them the ropes, show them the way to go.”

James credits God for his many accomplishments.

“God really blessed me … from my body, to my opportunities, to the doors he opened,” James said. “I credit God first because without him, none of this would be possible. I wouldn’t be in this position, I wouldn’t be who I am.”


When time allows, James makes it a point to work with kids on the side and has been to schools to speak with basketball teams and sometimes entire student bodies.



Kids that come to a GR Gold game often want to meet and talk to the players after the game. James tries to make sure he is available if kids are interested in meeting players.

“If they want to listen, or if they want to know something, I’ll do it for sure,” James said.

James, however, does not allow the focus to remain on his accomplishments for long.

“God put me in this position. He blessed me with this, and it’s just the beginning.”

D. A. (Deborah) Reed is an award-winning author of young adult novels and a creative writing instructor from the Grand Rapids area. To find out more about D.A. Reed, visit her website: D.A. Reed Author

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