By WKTV Staff
greer@wktv.org
WKTV Community Media, one of the nation’s oldest continuously operated community television stations, today announced the launch of “Create, Inspire, Connect,” the first major fundraising campaign in its 50-year history.
The initiative aims to strengthen WKTV’s unique role as the only organization providing comprehensive media services that connect and strengthen Wyoming, Kentwood and greater Grand Rapids communities.
“Asking community to invest in our unique services”
“For half a century, WKTV has filled critical gaps in our local media landscape, from providing Spanish-language news coverage to helping nonprofits amplify their impact through professional media production,” said Tom Norton, WKTV Executive Director and GM. “As traditional funding sources shift due to cord-cutting, we’re asking our community to invest in these essential services that no other organization provides.”
Marge’s Donut Den and Wyoming Community Foundation early supporters
The campaign has already gained early momentum, with a $1,925 grant from the Wyoming Community Foundation supporting WKTV’s Veterans Voices project and a $1,000 contribution from local business leader Marge’s Donut Den. These initial investments demonstrate how community support directly strengthens vital programs that preserve local stories and connect neighbors.
WKTV’s community-driven media services include:
- The WKTV Journal, the area’s only dedicated source for hyper-local news coverage
- Professional media services that help local nonprofits multiply their community impact
- Veterans Voices, preserving irreplaceable local veterans’ stories in partnership with GVSU
- Soundbites en Español, the region’s only Spanish-language local news coverage
- Youth media education programs that empower the next generation of community storytellers
- Free access to media production tools and training that give community members a voice
“When community members support WKTV, they’re not just sustaining a media organization – they’re investing in a platform that amplifies every aspect of community life,” Norton said. “Today’s challenge is to strengthen our unique role in building community through media while embracing new platforms and technologies that expand our impact.”
“Create, Inspire, Connect” campaign supports:
- Continued free access to media production facilities that enable community-driven content
- Expansion of community partnerships that amplify nonprofit and civic impact
- Enhanced hyper-local news coverage that keeps our community informed and connected
- Youth media education programs that build tomorrow’s community leaders
- Technology upgrades that expand the reach of community voices
Community members can multiply their impact on local media by visiting www.wktv.org or contacting Josh Weston at josh@wktv.org.
About WKTV Community Media
Founded in 1974, WKTV serves the communities of Wyoming and Kentwood from its 10,000-square-foot facility on Clyde Park Ave., which features two studios, multiple edit bays, public spaces, and classrooms for media instruction. As the region’s only comprehensive community media center, WKTV operates with six full-time staff members and over 400 active volunteers, providing unique platforms for diverse local voices and fostering civic engagement through innovative, community-driven media.
